Goldenvoice released some big news today. Coachella 2012 will be held over TWO WEEKENDS instead of only one weekend, as it was this year. The goal is to recreate the festival on two separate weekends in order to provide more opportunity for more festival goers to attend.
This year’s festival sold out in record time and, as a result, many were unable to attend or were forced to buy tickets from scalpers. Tickets for the 2012 festival will go on sale this Friday, June 3rd and will cost $269 plus fees.
Here is Goldenvoice full press release:
We’re excited to announce Coachella 2012 will be held over TWO WEEKENDS.
In an effort to try and accommodate everyone who wants to experience the festival, COACHELLA 2012 will be two separate events, held over two consecutive weekends. We will attempt to produce two identical festival weekends. That means same lineup, same art, same place, different people.
We know many of you were unable to attend this year’s festival because passes sold out much sooner than anticipated. We were truly surprised by the overwhelming response and remain honored by your passion and enthusiasm. We also know some of you purchased through non legitimate sources and were inconvenienced, gouged or totally scammed. We hope that these changes will give everyone the opportunity to purchase directly from Coachella.com.
Passes go on sale beginning this Friday, June 3rd, 2011, at 10am PST until the following Friday June 10th, 2011, at 10pm PST. This advance sale will be the only opportunity to take advantage of the Coachella Payment Plan. Passes will be available through a payment plan of 10% down and 8 equal monthly payments OR by payment in full. The price of three-day passes remains at $269 plus fees for the sixth consecutive year.
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